VOLTA
energy drink
9:16 · 16 s
Novara / Motion design / Portfolio
Portfolio · Motion & product video
FOUR PIECES,
FOUR PRODUCTS
Product in motion: directed, generated and edited end to end. Fifteen to twenty seconds, built to work with the sound off and to stop the thumb in the first two.
VOLTA, ROUVE, AERA and AXON are fictional brands: the pieces are our own, produced by Novara to demonstrate the format. Each master is delivered at the native resolution it was produced in —up to 1440×2560 in 9:16—; this page serves lightweight 540×960 derivatives so it loads fast.
The four pieces
Tap any piece to watch it full size, with sound
ROUVE
cosmetics
9:16 · 16 s
AERA
fintech
9:16 · 19 s
AXON
AI processor
9:16 · 15 s
What each format is for
Vertical 9:16
Instagram, TikTok, Reels and Stories. The format people are already watching video in — full screen, without turning the phone. It is the format of the four pieces above.
Horizontal 16:9
Your site header, paid ads, point-of-sale screens, trade shows and showrooms, or the catalog you send to a wholesaler. There are horizontal examples on the home page.
One piece or a batch
From a single video to test the format to a coordinated series by product or by season.